Roundup: Most fashion-forward masks I found online

* New posts go up every Thursday, so come back next week for another day of exploration, or a roundup of my favorite spots and fashion trends!

Who would’ve thought? Who would’ve thought that masks would become as big of a part of going out as, y’know, our wallets. If you’d told me this last year, I probably wouldn’t have believed you. And yet, it’s our current reality. At the beginning of this, I remember having to hunt down whatever was available, finally settling on a one-star reviewed product on page 20 of the search results. It was a pack of one of those light blue masks with a white elastic stretch ear loop and nose wire that was hell-bent on not being bent. It was advertised as being comfortable and adjustable, but almost all of those who bought it said it was neither of those things. In normal times, I probably would’ve admitted defeat after crossing the fifth page. But desperate times and all. 

That’s changed, of course. Lately, there’s been a veritable outpouring of creative (and colorful) masking. You don’t need to ask someone what they like, what Marvel character they’re fond of, or what fruit is their favorite. It’s all there, written on their faces. In the scant trips that I make to the grocery store, and up and down our neighborhood trail, I’ve seen folks with all sorts of face coverings. 

Masks are sold everywhere, too — at grocery store checkout counters, pharmacies and even museum gift shops. It’s not a bad way for stores to make extra cash, while promoting health and safety. Not bad at all. While all of the face coverings I’ve seen out there are cute and fun, a few of them are, well, fashion-forward. Which brings me to the purpose of this roundup. Wear whatever you want for your next trip to the grocery store, or even that long hike with your dog. Wear something. Really, anything is better than nothing in keeping the people around you safe. But if you want to get a little fancy with it and mask up fashionably, here are a few options. 

Writer’s note: The mask I’m wearing in the featured image was made by my lovely friend Radka Salcmannova, who also happens to be an incredibly talented artist and sculptor. I’d be remiss if I didn’t mention her and her work.

Lirika Matoshi

Sol dela villa

(Orders are accepted via DMs)

Jeune Otte

Jennifer Behr

Farewell Frances

Collina Strada

American Eagle

Cynthia Rowley

Batsheva

Erdem

Tia Adeola

As an Los Angeles-based journalist and fashion writer, Mari Alexander highlights local and global talents through runway reviews, designer interviews, and trend reports.

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